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Definition of the term, "ethical seo"

ethical seo

Also known as: "white hat seo", "organic seo"

"Ethical" SEO is a term used to describe SEO techniques that fall in line with search engine webmaster guidelines. This means that all SEO activities carried out by your "ethical" SEO should carry long term benefits for your site and run no risk of a ban or penalty.

Facets of ethical SEO include:

• No use of hidden or deceptive techniques
• Good, compelling copy
• Relevant, targeted keywords
• Relevant, topical link building

Ethical SEO is by far the best option for legitimate business wishing to achieve long term success on search engines. eflaunt is an ethical SEO agency and follows all search engine webmaster guidelines as standard.

Related terms and definitions

• ban (from search engine index)
• best industry practice
• black hat SEO
• ethical link building
• internet marketing
• keyword placement
• keyword research

eflaunt is a UK Internet Marketing and Search Engine Optimisation agency based in Edinburgh, Scotland. For industry news, please refer to the eflaunt SEO blog.