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Definition of the term, "keyword placement"

keyword placement

Also known as: "keyword positioning"

In terms of organic search engine optimisation, the term "keyword placement" refers to the key areas within any web page on your site where keyphrases should be included as part of the SEO process. Although there are many key areas, the main ones include:

• H# tags
• Title tags
• Body copy

By being aware of these areas and positioning your keyphrases appropriately, you can ensure that your SEO efforts are as effective as possible.

Related terms and definitions

• best industry practice
• ethical SEO
• H# tags (aka heading tags)
• keyword (aka keyphrase)
• keyword density
• keyword research
• keyword spamming

eflaunt is a UK Internet Marketing and Search Engine Optimisation agency based in Edinburgh, Scotland. For industry news, please refer to the eflaunt SEO blog.